Gil Vidals - President and CEO

In 1988 Gil Vidals started his career working for Morgan Stanely in New York City as a systems analyst. After gaining experience in programming on mainframes, Gil decided to pursue a career in business and moved to San Diego, California where he took a position as the Director of International Sales for MicroStar.

In 1998 Gil started, Truepath, a web hosting business to serve nonprofits, ministries, and other Christian organizations. After years of deploying conventional servers, Gil began using virtualized servers, which he realized provided a major advantage in cost savings and ease of administration. In 2009 Gil launched VM Racks to bring the same solutions enjoyed by larger enterprises to the SMB market space.

In addition to web hosting, in 2000, Gil established Position Research to focus on maximizing the web presence of corporate web properties through search engine marketing.

Gil holds a B.S. in Computer Science from the University of Kansas and an MBA in International Management from the American Graduate School of International Management (Thunderbird). Gil is a VMware Certified Professional (VCP)

David Johnson - Director of Sales and Marketing; Search Engine Research

David Johnson, a mechanical engineer by degree, has served in technical marketing and sales capacities for engineered products for over 25 years.  Now, 8 years as Director of Sales, Marketing and Search Engine Research for Position Research, a professional Search Engine Optimization (SEO) company, David brings marketing, research and analysis to the SEO community.

Under David Johnson’s direction, Position Research has pioneered proprietary analysis tools used to benchmark competing websites.  These tools enable Position Research to quantify website attributes that search engines apply in their ranking algorithm.  With this information in hand, a comprehensive SEO approach can be defined to attain top ranked positions for its clients.

David has authored several technical papers, some of which have been nationally syndicated and reproduced in part by Search Engine Watch.  He is an active member of iMarketers, San Diego chapter, and has spoken at several regional seminars.

Kasey Wallrath - Search Engine Analyst

Kasey comes from a Multimedia background studying Interdisciplinary Computing and the Arts at UC San Diego with a minor in Computer Science. During his years studying, he did Web Mastering and Web Design when not attending classes. After Graduating, Kasey joined the team at Kforce Professional Staffing where he worked as a Web Marketer/Content Editor/Internet Researcher. During this time he was also conducting light PPC/SEO duties for a small group of clients as a second job. 

Since then, Kasey has moved on from Kforce to Position Research and has been a valuable member of the team since 2007.

Terri Vidals - Bookkeeper

Terri graduated from the University of Kansas and is a registered pharmacist working part-time at UCSD Medical Center. She manages the accounts receivable and payables since 1998.